The YouTube Debate

I found the CNN/YouTube debate interesting, but ultimately unimpressive.

The concept of a participatory democracy is obviously a powerful one, but the editorial veils of the network (which videos get chosen) and the campaign staffers (how questions get answered) suggest crisply that the powers-that-be surely aren’t ready for frank, open dialogue yet.

What the evening was, was a testament to marketing prowess.

Kudos to YouTube for making this happen. I bet they worked their asses off to get this deal together and to execute on it. A zillion people over the age of 40 will, this week, come to know what YouTube is.

Non-Kudos to the Democratic candidate campaign handlers (their marketers) for sticking to the rote, repetitive responses like it was any other debate. What an opportunity missed to reach out to a younger demographic.

While there were a few moments where a few of the candidates shined, net-net, the evening was about the questions instead of the answers. Interesting, but not ultimately helpful.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s