If you are putting together a deck or pro-formas that show that you intend to be a unicorn (> $1B valuation) at some point, please do be thoughtful about how much it’s going to cost you to get there. Entrepreneurs are optimists by nature, which is wonderful. But don’t be silly, please. The below chart shows total capital raised for all of the unicorns and near-unicorns as of yesterday as tracked by Crunchbase. The Y axis has been artificially constrained to $100M (only $100M raised!!!!!) to make a point.
That point is, it’s a lot of fucking blue, huh? Your odds of raising $3M and becoming a unicorn are effectively nil. Breathe in all that blue, my fellow unicorn-hunters and unicorn-striving friends. Take it to heart. Eat it up.
- N = 203
- Average Raised = $474M
- Median Raised = $250M
Finally, the numbers are interesting by country. Ignoring the countries with < 3 unicorns we get the data below, suggesting that (A) it’s REALLY expensive to build a unicorn in India or China and (B) we should all move to or start investing in London ;-).